Our first Social Networking BL²ENDer was held at The Bite in August of 2006 attracting just over 30 young professionals. It was evident that we were building something that was needed for ourselves and the Grand Rapids Community. The event was so well received by our participants that they continued sharing the buzz about our organization with their networks and friends. In turn this gave us the motivation to keep talking about BL²END, and to continue creating a welcoming community for young professionals of color.
Before the popularity of social media and the creation of our first website. BL²END began to grow due to word of mouth. During our first year we kept a address book, used Evite, and a yahoo email account to keep BL²END at the fore front of our target audiences mind.